Ravi is currently a Subject Matter Expert in Motion Perception at Jaguar Land Rover, where he has been advancing the company’s XR and Metaverse initiatives. With a background in applied research and a deep understanding of immersive technologies, he specializes in the intersection of motion perception and virtual environments, particularly within the context of moving vehicles. His work focuses on optimizing user comfort and safety in automotive XR applications, ensuring that cutting-edge solutions are both innovative and user-friendly. Before joining JLR, Ravi was the CEO and Co-Founder of RDTS Technologies, where he combined leadership, technical expertise, and entrepreneurial insight to drive innovation. His experience across both technical and leadership roles has shaped his problem-solving approach, enabling him to push the boundaries of what's possible in immersive technology and contribute to JLR’s mission of redefining automotive experiences.