Susan leads and plans usability research through a variety of methodologies such as clinics, focus groups, surveys and more. She specializes in the usability of ADAS and climate research but has a background doing customer experience and ergonomics as well. She has worked in everything from the medical device industry to consulting across the globe before landing in the automotive industry.

The Pop in Your Job:
I’m passionate about making things easy to use and getting people to use them as they are intended! My goal is to make our vehicles easy to use while being safe and fun to drive. I also love to bake so following a recipe to get the intended results…a delicious treat!!

Ford Motor Company is a global company based in Dearborn, Michigan. The company designs, manufactures, markets and services a full line of Ford cars, trucks, SUVs, electrified vehicles and Lincoln luxury vehicles, provides financial services through Ford Motor Credit Company and is pursuing leadership positions in electrification; mobility solutions, including self-driving services; and connected services. Ford employs approximately 190,000 people worldwide.