3 | Display Trends Café
Friday, June 28
11:00 AM - 03:00 PM
Live in Berlin
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With a background and education in cognitive psychology and cognitive ergonomics, Iris’ work focuses on human-machine interfaces in the field of automotive.
For over 14 years Iris has joined the Ford Motor Company where she gained experience in the fields of HMI, digital experiences, and UX research. Iris is responsible for usability and UX testing as well as working on concept development for future Human Machine Interfaces.
With a background and education in computer science and cognitive psychology, Thomas’ work focuses on human-machine interfaces in the field of advanced driver assistance systems and autonomous driving.
For over 17 years Thomas has joined the Ford Motor Company where he gained experience in the fields of HMI, digital experiences, and UX research. Thomas is leading a diverse team of designers, software engineers and human factors specialists working on concept development for future Human Machine Interfaces.