Dr. Asaf Degani is a Technical Fellow at General Motors R&D. His research focus is on the analysis and design of human-machine interaction with special emphasis on automated and autonomous road vehicles and aircrafts. He supports several major projects at GM concerning automated road vehicles and leads research work on the implications of this technology concerning public space, public acceptance, and robot ethics.

General Motors is a leading global automobile manufacturing company headquartered in Detroit, Michigan, USA. With a rich history in designing, building, and marketing cars, SUVs, crossovers, trucks, and automotive parts, GM is renowned for its commitment to innovation and quality. Operating on a global scale, the company serves customers across North America, Asia Pacific, the Middle East and Africa, and South America. GM offers a diverse range of vehicles, including brands like Chevrolet, Cadillac, Buick, GMC, ACDelco, On, Periscope, Ultium, Baojun, Wuling, and more. GM's operations span six continents, covering 22 time zones, and its impact is felt globally with a diverse workforce of over 165,000 people who collectively speak 75 languages. The General Motors Technical Center is recognized as the preeminent innovation center for automotive engineering, design, and advanced technology.