Case Study
Thursday, June 27
12:15 PM - 12:45 PM
Live in Berlin
Less Details
Khryapchenkova explores the forefront of automotive technology, delving into the nuances of product experiences with a focus on the innovative approach taken by NIO. Beyond the routine over-the-air updates, NIO sets itself apart by establishing a direct channel for user feedback within the vehicle. Khryapchenkova dissects the various interfaces crafted by NIO, each meticulously designed to empower users in not only discovering but also immersing themselves in a rich tapestry of features. NIO’s commitment to a seamless user experience extends across diverse product domains within the vehicle, which enhances the overall user experience. Safety is paramount, but NIO goes a step further by intertwining it with emotionally resonant interfaces. The unique approach of NIO in blending safety protocols with interfaces caters to the emotional well-being of the driver.
In this session, you will discover:
At NIO in Europe, Olga holds the position of the Lead Experience Manager for NOMI, the AI voice assistant. Leveraging multiple years of experience in product localization, development and research, as well as her fluency in six languages, she is aiming to offer each NIO user the best experience. Her main tools are the latest AI technologies, as well as carefully collected user feedback, which NIO values most.