Panel Discussion: Beyond Driving – Pushing the Boundaries in Automotive Design for Elevated In-Cabin Experiences

Panel Discussion

Friday, June 20

05:00 PM - 05:45 PM

Live in Berlin

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Speed and innovation: How can the automotive industry balance the need for speed in product development with the imperative to deliver reliable and truly human-centered design?
Global perspectives: Considering the distinct approaches of European and Asian organizations, what valuable insights can be gained from diverse perspectives to accelerate the designing process of automotive products?
Collaboration across borders: To what extent does cross-cultural collaboration play a role in fostering creativity and pushing the boundaries in automotive design?
Technology integration: In an era of rapid technological advancements, how can designers seamlessly integrate the latest technologies into automotive design without compromising reliability or safety?
Adapting to changing trends and consumer needs: As consumer preferences evolve, how can designers anticipate different scenarios for changing needs and adapt to evolving trends while maintaining a commitment to innovation and reliability?
Sustainability and aesthetics: Exploring the intersection of sustainability and aesthetics, how can automotive designers create visually appealing products that align with eco-friendly initiatives?

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