An engineer specializing in electronic systems, Stéphane began his career at PSA in 2000 within the innovation department. From 2003 to 2010, he served as the innovation project leader for HMI devices, including instrument clusters, HUDs, displays, and integrated panels.
Since 2010, Stéphane has continued in the innovation department, becoming the corporate expert in HMI architecture and technology. In this role, he has contributed to advanced projects such as automated driving and connected vehicles. From 2016 to the present, Stéphane has been part of the Stellantis organization, working within the development team as a corporate HMI expert, overseeing the HMI for all vehicle features.

Abu Miah is a Research Analyst at ABI Research, specializing in the Smart Mobility and Automotive team. With three years of experience in research across corporate Environmental, Social, and Governance (ESG) issues and the automotive industry, Abu has expertise in evaluating and forecasting emerging technologies in vehicles, such as in-car gaming and passenger-seat displays, and delivering actionable insights for the strategy, integration, and monetization of connected and software-defined vehicle (SDV) features. These span HMI and technology architectures, in-vehicle infotainment, and connectivity, among several other domains in the vehicle.

• The Pop in Your Job:
Being at the intersection of the technology innovators and implementers of the automotive industry has given me a lot of perspective on what is needed to bring about change. It's a fascinating time to be working in this industry and after witnessing how OEMs, Tier Ones, and other stakeholders in the industry have adapted over the last few years, I'm excited to see how we fare in the last half of this decade.

Sara Storm is a seasoned UX strategist with extensive experience in designing intuitive and user-friendly interfaces for complex systems. As the Senior UX Strategist for the HMI Platform at Zeekr Technology Europe, she specializes in creating seamless and engaging user experiences in the automotive industry.
Sara's career has been dedicated to understanding customers, starting as an Art Director in marketing and transitioning to UX, Product, Service, and Business design. Her drive to help customers has always been at the core of her work. With a strong background, innovative approach, and commitment to user-centric design, she has taken on roles as a Design Advisor and UX Strategist, focusing on simplifying user interactions in-car HMIs. Sara is passionate about leveraging her skills to enhance user satisfaction and drive technological advancements in the automotive sector.

The Pop in Your Job: I believe simplicity is key in design. Too often, we overcomplicate things, making it difficult for users to understand and engage with our products. My passion for UX stems from a commitment to seeing the world through the user's eyes. By truly understanding their perspectives and needs, we can create solutions that are intuitive and easy to use. My goal is always to make things simpler for the user, ensuring that their experience is seamless and enjoyable.

Tobias is a UX designer at CARIAD in Berlin. He has designed several generations of infotainment system UIs, particularly for Volkswagen, in the fields of visual design, UX design and concept, and UI development. At CARIAD, he discusses, decides on and develops design system components, patterns and guidelines for in-car apps of the Volkswagen Group. Together with the brands, he finds the best and most robust design solutions. Also by keeping an eye on the best practices of infotainment systems on the market, Android and the mobile app touchpoint.

Dr.-Ing. Peter Schmid is Group Leader for Technical Interface Design & Usability Methodology at the Institute of Engineering Design and Technical Design, University of Stuttgart. His expertise spans applied ergonomics, corporate design, and human-technology integration. With a strong research focus on gesture control, tactile feedback, and usability in complex environments like healthcare and automotive, he has authored multiple interdisciplinary publications. Dr. Schmid’s work bridges engineering and design, advancing intuitive and inclusive user interfaces through innovative methods and experimental validation.

Stellantis is a constellation of 14 iconic automotive brands and two mobility arms that are about more than transportation: they’re about moving people and making connections. Their storied and iconic brands embody the passion of their visionary founders and today’s customers in their innovative products and services: they include Abarth, Alfa Romeo, Chrysler, Citroën, Dodge, DS Automobiles, Fiat, Jeep®, Lancia, Maserati, Opel, Peugeot, Ram, Vauxhall and mobility brands Free2move and Leasys. Powered by our diversity, they aim to lead the way the world moves – aspiring to become the greatest sustainable mobility tech company, not the biggest, while creating added value for all stakeholders as well as the communities in which we operate.

ABI Research is uniquely positioned at the intersection of end-market companies and technology solution providers, serving as the bridge that seamlessly connects these two segments by driving successful technology implementations and delivering strategies proven to attract and retain customers.

Zeekr is the global premium electric mobility technology brand from Geely Holding Group. Zeekr aims to create a fully integrated user ecosystem with innovation as a standard. The brand utilizes Sustainable Experience Architecture (SEA) and develops its own battery technologies, battery management systems, electric motor technologies, and electric vehicle supply chain. Zeekr’s ambition is to become a true mobility solution provider. Zeekr operates its R&D centers and design studios in Ningbo, Hangzhou, Gothenburg, and Shanghai and boasts state-of-the-art facilities and world-class expertise.

CARIAD is an automotive software subsidiary of the Volkswagen Group. Building automotive software platforms and digital customer functions for iconic brands like Audi, Volkswagen and Porsche, CARIAD supports the Volkswagen Group in becoming the leading automotive technology company. In software centers in Germany, the USA, China, Estonia and India, around 6,000 experts work on making the automotive experience safer, more sustainable and more comfortable for everyone. The company’s products include advanced driver assistance systems, a unified infotainment platform, software functions for charging and driving performance, as well as data, backend and cloud solutions, and digital services in and around the vehicle. Well-known cars like the Volkswagen ID. Buzz and ID.7, the Audi Q6 e-tron and the Porsche Macan 4 Electric are already equipped with the latest CARIAD technology.

The Institute for Engineering Design and Industrial Design (IKTD) focuses on the holistic development of technical products by combining engineering design and industrial design. Its research areas include drive technology, methodical product development, computer-aided engineering, automotive and interface design, and interior design engineering. The institute aims to enhance innovation, quality, cost-efficiency, and time-to-market through advanced methods such as simulation, additive manufacturing, and lightweight design. Led by Professors Berendes, Kreymeier, Maier, and Remlinger, IKTD is also deeply involved in mechanical engineering education, offering a wide range of courses that blend technical expertise with user-centered design approaches.